ApricotLaw Blog

Best Social Media Platform for Lawyers

Dec 15, 2021

Social media is a powerful marketing tool. It has the potential to be an especially powerful tool for lawyers who are in need of new ways to market themselves in an increasingly digital world. The...


[VIDEO CLIP] Does Google See Your Site As Relevant?

Dec 09, 2021

 [CTAOption] This is a clip from a website analysis video. The prospect wants their website to show up for searches like Philadelphia Car Accident Lawyer and Philadelphia Personal Injury Lawyer. In this clip, Kellen...


[VIDEO CLIP] The 4 Google Marketing Solutions

Dec 02, 2021

[CTAOption] Back in the day, Google's results page was made up of two sections, the organic listings and Adwords (pay-per-click). Now there are four. In this short video clip, our Head of SEO, Willie Vitari,...


Content Refreshing: How to Earn Traffic by Updating Old Content

Nov 09, 2021

The kind of content you publish on your website will determine what kind of clients you get and how many people will utilize your website. It will also determine the performance your website will get...


[VIDEO CLIP] Why Organic SEO May Not Be Right For Your Law Firm

Nov 04, 2021

[CTAOption] On the results pages (the SERPs) of most lawyer-related Google queries, there are four sections: Local Service Ads (aka Google Screened) Maps Organic Adwords (aka Pay-Per-Click) Here is a breakdown of each so you...


Why Do I Need SEO for My Law Practice?

Oct 27, 2021

Search engine optimization is a process by which you ensure your website is visible in search engine result pages for relevant keywords. If one of the first results in a Google search for a legal...


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