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The Trusted Law Firm Blog Archive

08 May 2015

The Quality Update: Google Confirms Changing How Quality Is Assessed, Resulting In Rankings Shake-Up

It’s not your imagination. Google’s results have changed since the beginning of this month, and Google’s officially confirmed to Search Engine Land that this is due to a change with how it assesses content quality....

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07 May 2015

[VIDEO] Is Your Law Firm Transactional or Transformational?

One of the greats, Dan Sullivan of Strategic Coach describes the huge difference between being transactional and being transformational in your business (or law firm). Watch the short video and let's discuss below. This is...

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17 Mar 2015

ApricotLaw Lawyer SEO Results: Google Ranking BEFORE and AFTER Snapshot

This Personal Injury Firm decided to partner with ApricotLaw back in May 2014. The Before column of this snapshot was taken two months after signing with ApricotLaw. The firm's search engine visibility was even less than...

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05 Feb 2015

Set-and-Forget Way to Automatically and Regularly Turn Your Legal Blog Into a PDF Newsletter with Live Authority Backlinks

This is one of my favorite topics. Creating useful content for the persona of your ideal client and then sharing that content everywhere is one of the most powerful marketing strategies you can employ. In...

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28 Jan 2015

How to Pass Rankings and Links from Old Website to New

In today's #LAWYERSEOTIPS video, we discuss an advanced tactic for passing Google rankings and links from an old website to a new one using a simple 301 redirect. We had to do this once because...

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26 Jan 2015

An Oldie-but-Goodie Way to Get Powerful Backlinks

Here's and oldie-but-goodie. This tactic has been around as long as blogs themselves. You will need the MOZBar, a SEO analysis toolbar for Google Chrome and Mozilla Firefox. In this 3 Minute #LAWYERSEOTIPS Video, you...

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