The Trusted Law Firm Blog Archive
How can we stop paying large referral fees for new cases and clients?
At ApricotLaw, we speak to dozens of attorneys each month and lately, we’ve been hearing the following question more often: How can we cut out the middleman, get new clients and cases directly, and stop...
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Choosing the Right Social Media Platforms for Lawyers
Social media is a powerful tool for digital law firms to connect with potential and existing clients, build thought leadership, and promote their brands. However, with so many social media platforms available, knowing which ones...
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Specific Benefits and Considerations for Lawyers on Each Social Media Platform
Social media's impact has transformed how lawyers cultivate their online presence. Presence is essential for reputation and client acquisition. Social media offers the opportunity to connect, showcase their expertise, and stay updated. Lawyers should navigate...
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Tips for Writing Effective Call-to-Actions on Your Law Firm’s Website
A law firm's website is the initial introduction for potential clients. It's not enough to have an informative and well-designed site. You must also guide visitors toward action. This may include scheduling a consultation or...
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Stand Out from the Competition with Website Design Basics
The internet plays a crucial role in how we connect and gather information. It's often the first place potential clients visit to learn about your firm. Your website is where your legal expertise meets the...
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SEO vs PPC: Top Differences for Lawyers
Today’s lawyers are always looking for methods to establish their presence. Some key marketing strategies are search engine optimization (SEO) and pay-per-click (PPC) advertising. Both approaches offer unique advantages in making their services more visible....
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