In the competitive legal services industry, understanding the basics of pay-per-click (PPC) is a game-changer for lawyers. PPC advertising is a tool in legal marketing that can help law firms reach clients seeking legal advice...
When you went to law school, did you imagine that you’d be competing for business with unscrupulous attorneys who try to scoop up clients when they’re most vulnerable? If you’re like most ethical lawyers, you...
The numbers are clear: most of the webpages Google delivers on the first page of the search engine results pages, or SERPs, have at least 2,400 words. But if you look at some of the...
It’s not your imagination. Google’s results have changed since the beginning of this month, and Google’s officially confirmed to Search Engine Land that this is due to a change with how it assesses content quality....
The future of Lawyer SEO and Internet Marketing is Legal Content Marketing. "Consumers have shut off the traditional world of marketing."Great read over at the Content Marketing Institute... Read the full post at http://bit.ly/1Fdp9eI
If your law firm website has been affected by a recent Google update, we must first diagnose what triggered the penalty or devaluation. Read the full post at http://bit.ly/1B1HxTT
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