The Trusted Law Firm Blog Archive
Measuring the Success of Your Law Firm’s Digital Marketing Efforts
Law firms must update their advertising strategies to keep up with the competition. Incorporating digital marketing helps you connect with more people and new clients. By analyzing data and adjusting your approach, you can enhance...
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Understanding the Basics: What Every Lawyer Needs to Know About PPC
In the competitive legal services industry, understanding the basics of pay-per-click (PPC) is a game-changer for lawyers. PPC advertising is a tool in legal marketing that can help law firms reach clients seeking legal advice...
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The Biggest Challenge for Reputable Personal Injury Firms… Ambulance Chasers!
When you went to law school, did you imagine that you’d be competing for business with unscrupulous attorneys who try to scoop up clients when they’re most vulnerable? If you’re like most ethical lawyers, you...
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The Quality Update: Google Confirms Changing How Quality Is Assessed, Resulting In Rankings Shake-Up
It’s not your imagination. Google’s results have changed since the beginning of this month, and Google’s officially confirmed to Search Engine Land that this is due to a change with how it assesses content quality....
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Is Content Creation Mandatory for High Google Ranking?
The numbers are clear: most of the webpages Google delivers on the first page of the search engine results pages, or SERPs, have at least 2,400 words. But if you look at some of the...
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What is Content Marketing?
The future of Lawyer SEO and Internet Marketing is Legal Content Marketing. "Consumers have shut off the traditional world of marketing."Great read over at the Content Marketing Institute... Read the full post at http://bit.ly/1Fdp9eI
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