When you’re busy running your practice, you don’t have time to scour the web learning about search engine optimization. Even if you do have time, it’s tough to sort through page after page of advice to get one valuable nugget of information – and many times, the advice you’ll find online is dated and no longer works.
Are you aware that Google makes continual upgrades to its algorithms, and that practices that used to put sites on top in the search engine results pages will now get your site sent to the bottom of the pile?
That means you have to take a proactive stance on Internet marketing if you expect to outshine your competitors (and let’s face it; there’s a lot of competition for law firms on the search engines).
365 actionable ideas that are up-to-date and reflect Google’s latest algorithm changes, SEO Tips for Law Firms is broken into six sections so you can zero in on what your firm needs most:
No matter what you’re doing online, it’s always a race to the top; your competitors might be doing the same thing, so you can’t afford not to participate. You need to stay proactive about your search engine marketing, or risk missing out on the most valuable leads, the best clients, and the invaluable branding that comes naturally with showing up first on the search engine results pages. – This Marketing and SEO Tips for Law Firms list is a great resource, and one that we use internally, to help you overtake and outrank your competition.
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