Why faster website load times = more leads and cases
Plus: Some quick action steps if your site is sluggish Another excellent question from a lawyer came in this week. His firm’s website has been experiencing some performance issues lately. Hesitant to shell out money...
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The flawed logic behind “outspending” rival law firms
When it comes to SEO, money isn’t everything. A lawyer writes in and asks: “There’s another lawyer in my niche who’s currently ranking number one on Google. If I find out how much he’s spending...
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Why scaling law firms should have multiple offices
Even 5-star firms make this local SEO mistake An attorney asks about ranking in local searches: — “You’ve mentioned before that firms should open up multiple office locations and Google Business Profiles. But, I’ve already...
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The hidden “voting system” Google uses to rank law firms
Not all domains are created equal... One of the best ways to increase your law firm’s authority with Google? Backlinks. These are links on other websites that point back to your own firm’s site, and they’re one...
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Can law firm SEO agencies really get you 15 cases in 90 days?
We actually tried this exact strategy — here’s the verdict A lawyer asked me a timely question the other day. She wanted to know what I thought about an agency that was advertising on Facebook,...
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Meet your law firm’s personal SEO sherpa
Your law firm deserves a partner... not just any account rep! Hey there! This is Kellen Bachman, head of client strategy here at ApricotLaw. A quick announcement to kick off today’s letter... From now on, I’m...
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